Electronic Logo Roughs




 


   My two best logos so far in my opinion are the bottom two, simple but unique and eye catching in a way.  The London typeface used for GIO P. ROMAN is just so fitting and excellent in execution. Something you would see on a clothing brand or magazine. It has an antique look to it due to it being a serif typeface, it's intentionally "incomplete" and seeming "hollow" in certain areas. The second logo is slightly different from the "Gotham" typeface I used for the original sketch. I just thought the typeface being used now was just so much more defined and seemed better with the "cut" design than it did with the Gotham typeface. It's clean, sleek and modern looking logo, especially in comparison to the other logo on the left. The first logo with the glasses has a lot of potential, perhaps a different front and better text wrap execution could make it the best electronic logo rough. What most of my design shave in common is that they're simple without any huge differences or changes to make the design more enthralling/fascinating. The initials G.P.R. awfully sounds too much like CPR so that made it hard to make a design with the initials without it being mistaken for CPR. 

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